Archive for the ‘Technology’ Category

Tom Ahern of the Domain Group recently revisited the donor newsletter. Back in the 1990’s, the group tested best practices for nonprofit newsletters and came up with a laundry list of facts that time and time again got a positive response. I’ve noted five here that I know work in (Continue reading…)

Every new year brings the opportunity to make new resolutions and commitments. As I look across the nonprofit landscape, here are three things that I think are “musts” for nonprofits to consider The revamped Twitter page. Twitter finally launched a redesign that includes brand specific pages. They’re testing it out (Continue reading…)

Lately, I’ve been reading a lot about measuring influence in social media. Klout seems to have cornered the market on quantifying influence, but I have my doubts about the tool. Tim Kastelle is right on the money in his recent post about this exact topic. I’d like to highlight three (Continue reading…)

I still manage my life via my inbox. While that sounds efficient, that also means the potential for clutter is great. Like weeding a garden, I constantly have to pay attention to what I’m subscribing to. I want to avoid having to sift through emails I have no intention of (Continue reading…)

 I was one of the many people who purchased the iPad when it came out early last year. I was intrigued by this new device even though I had never owned an Apple product  before. I sensed that it would be a game changer in the marketplace, and, to be (Continue reading…)

 I’m very excited about the new research about online giving from Network for Good and TrueSense Marketing. I would encourage you to take the time to download and review the report in its entirety.  The most remarkable reality of online giving is not its rapid adoption by donors but the (Continue reading…)

 Social Media is a powerful tool. As organizations make this shift, some are doing so without completely understanding the fundamental differences between old media and new media. One area where that is most apparent is exactly what Julie Leung points out in her post Top 5 Social Media Mistakes We (Continue reading…)

Let me first say that I do not own an iPhone. Just about everyone I meet tells me I need to make the switch. Honestly, my Blackberry gets the job done. So, I’m not one of those Apple-freaks who believe that anything Apple is perfect and everyone should have one. (Continue reading…)

Mazarine Trezy, author of Wild Woman Fundraising and the book The Wild Woman’s Guide to Fundraising highlighted in a recent post the need for organizations and causes to invest in technology because it empowers donors to become fundraisers for those things they are passionate about and choose to support.  It (Continue reading…)

I love my BlackBerry and my iPad. Each of these mobile devices have added some fun and functionality to my life that I only saw on TV shows growing up. It’s amazing to think about how these tools will develop over the next 5, 10, and 20 years. As a (Continue reading…)